Case Study
Intact Insurance
The Problem: One of Canada's largest Insurance Companies was also one of the least known. The Solution: We proposed they do something no insurance company had ever done: put their claims & their claims experts to the test. The Results: Unaided awareness jumped by 16% (six months ahead of schedule). Leadership in home insurance perception scores went up 44%. Overall brand consideration increased by 20% Intact became a powerful household name in the insurance category.
